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Watchdog Levies Max Fine on Slovakian Elf Bar Seller

Retail

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Hungary's Competition Office (GVH) has fined Bensons Europe, a Slovakian business, close to HUF 39 million - the maximum allowed by law - for illegally advertising the sale of Elf Bar vaping products to consumers in Hungary, the watchdog said on Monday, according to a report by state news wire MTI.

GVH launched a probe of two Slovakian companies last summer and found Bensons Europe had wrongly suggested to consumers that sales of the vaping products from its Hungarian-language webshop were legal. GVH noted that remote sales of vaping products are illegal in Hungary.

Bensons Europe was one of two Slovakian companies scrutinized by GVH for selling Elf Bar vaping products. It fined the other business, Yzer, HUF 68 mln, late last year.

GVH said Elf Bar vaping products are "especially harmful" because of their popularity with young people.

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